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Acer sends account for TI notebook PCs to Riney

Published on .

Acer Group will move advertising for the Texas Instruments global notebook PC business to Hal Riney & Partners, San Francisco, from McCann-Erickson Worldwide, Dallas, in the wake of Acer's agreement to buy the line. The move vaults Acer into the No. 4 position in the U.S. notebook market.

Copyright January 1997, Crain Communications Inc.

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