Estee Lauder Cos.' Stila Cosmetics takes it all off in ads to introduce its new skincare and makeup line for active women, Stila Sport. Print ads from The Press Cabinet, Los Angeles, feature Sport's first product, H2Off cleansing cloths. Ads will break in June fashion magazines including InStyle, Jane and Allure. Art director: Price Arana. Copywriter: Kierna Terrise.