The Ad Age Pop Thermometer: Spring 2012

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It's time for our seasonal check on what's hot and not in pop culture: The Ad Age Pop Thermometer, Spring Edition!

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Shameless Hollywood money-grab
Splitting "Twilight 4"
Songs stuck in commercials (and our heads)
Gaming addiction
Angry Birds Space
Words With Friends
Sign of OWN's doom

'Mad' women we love
Joan
Peggy
Yoga-schmoga
Aerial
Naked
Questionable beauty line

WTF menu item
Bone marrow
Ad slogan back from the dead
It's Miller Time

Dulce de leche delight
Turbulent airline
American Airlines
Southwest
Must-have movie rights
Tablet that isn't an Ipad
BlackBerry Playbook
HP TouchPad
Creative directors' glasses
Sports celebration

Surprising tech-boss casting
Fantasy land
Westeros
Panem
Political prop
Obama T-shirt
Men's pinning site
Dartitup
Gentlemint
Search engine
Bing
Google
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