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Omnicom making Asia moves

[new york] Omnicom Group has agreed to acquire a 20% stake in I&S Corp., the eighth-largest advertising company in Japan. I&S billings are an estimated $820 million. Terms of the deal were not disclosed. Separately, TBWA International has gained approval from the Indian government's Foreign Investment Promotion Board to acquire a majority interest in New Delhi-based Anthem Communications, its comeback vehicle in the subcontinent. The Omnicom-owned agency will pay an estimated $530,000 for 51% of the Indian shop. TBWA earlier this year severed its non-equity ties with Speer Communications. Anthem had billings of $20 million in '97.

CMP Media to buy Emap titles

[london] CMP Media is buying Emap Computing's networking and enterprise computing publications. The sale includes Network Week, Network World and Emap's 50% stake in Information Week, launched earlier this year as a joint venture with CMP. E. Drake Lundell Jr., a CMP veteran of 13 years, has been named to the new position of senior VP-managing director, U.K.

BK jousts with Aussie franchisee

[sydney] A fight is under way between U.S. fast-food giant Burger King Corp. and its Australian franchisee Hungry Jack's with the opening of four Burger King stores in Sydney last week and the promise of 40 more across Australia within the next 12 months. BK and Jack Cowan, who now oversees 150 Hungry Jack's stores, are engaged in a bitter feud over Burger King's campaign to dump the Hungry Jack's name. David Chapman, Burger King Asia Pacific president, said the name change is because "the Burger King brand is our strongest weapon in our battle with McDonald's around the world." But Mr. Cowan feels "the Australian public prefer to identify with an Australian brand." He is angry that BK bought a small Hungry Jack's franchise in Sydney and renamed the four outlets but concedes he would change names if Burger King's marketing proves successful, "but Burger King isn't being all that flexible." Ammirati Puris Lintas Sydney has been appointed by Burger King to handle its mainstream advertising. Hungry Jack's $12 million account is with Hertz Walpole Sydney.

Sydney Olympics account in play

[sydney] The Sydney Organizing Committee for the 2000 Olympic Games is reviewing its marketing programs and will be looking for a new agency or agencies early in 1998, according to John Moore, SOCOG marketing head. SOCOG ended its relationship with DMB&B/Weekes Morris Osborn here earlier this year. Sydney agency Batey Kazoo produced a $3 million anti-ambush marketing campaign, but the

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