A poll by the Gallup Organization found car salesmen and ad professionals were at the bottom of a list of professions; 11% of respondents rated ad professionals' ethics as "very high" or "high," slightly ahead of the 8% who answered the same for car salesmen.
Firefighters at top
Predictably, firefighters topped the poll with 90%.
Among Gallup's respondents, 56% rated ad pros' ethics "average" and 27% rated then "poor" or "very poor."
Those numbers remain relatively unchanged from a year ago.