Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

AdForce hits point-of-purchase

Published on .

Ad management and delivery company AdForce is going offline. AdForce has partnered with @pos.com, formerly Mobinetix, which creates Internet-based point-of-purchase presentations. Now advertisers can target POP interactive banners, graphics, animation and audio messages to consumers at the checkout counter. AdForce will also provide ad management and delivery for @pos.com's ReceiptCity.com service, a new service that allows consumers to look up retail receipts and other transaction documents online.

Copyright June 1999, Crain Communications Inc.

Most Popular
In this article: