Adidas-Salomon picks Canadian agency

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Adidas-Salomon Canada and its Taylor-Made division selected Communique, Toronto, as agency of record. Taylor-Made previously handled creative in-house, adapting U.S. work. Communique, which did not pitch for the account, won the business on the strength of its creative work on the Adidas brand in the past four years.

Copyright April 2000, Crain Communications Inc.

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