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American Express Co. got a boost last week after reaffirming its long-term financial targets in the face of economic downturns in Asia and Latin America. Although plans to boost its international presence will be delayed, AmEx confirmed its goal of posting a return on equity between 18% and 20%.

AmEx, which is trying to boost its international presence in financial and travel services, has been employing its "Do more" campaign from Ogilvy & Mather, New York, in its foreign markets.

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