×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

New ads back Klondike Big Bear cone

Published on .

Good Humor/Breyer's, Green Bay, Wis., on May 10 will break two spots for its new Klondike Big Bear cone. The commercials from Ogilvy & Mather, Chicago, "interrupt'' spots that ran last year showing people being asked to do outrageous things for a Klondike bar with "news'' of the launch, marked by glamor shots of the product being made.

Copyright May 1999, Crain Communications Inc.

In this article:
Most Popular