Advertising.com expands e-mail advertising services

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Advertising.com, an ad serving company, is adding OakNet Publishing, an advertising network for online newsletters, and List City, an e-mail marketing information company, to its network of e-mail newsletters. Financial details of the acquisition were not released. OakNet Publishing currently sells ads for over 80 Internet newsletters; List City is an online resource with a comprehensive directory of e-mail lists, rates and an e-mail link exchange program with hundreds of participating publishers.

Copyright February 2000, Crain Communications Inc.

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