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Affinity buys Ehlert

Published on .

Affinity Group, Los Angeles, databases marketer and publisher of special interest magazines, has purchased Ehlert Publishing Group, Minneapolis. Price was not disclosed. Ehlert's 11 titles include Snowmobile, Snow Goer, PWC Magazine, Watercraft World, ATV Magazine and Bowhunting World with a combined circulation of 1.4 million. Founder John Ehlert will continue as president-Affinity magazines include Trailer Life, MotorHome, American Rider and Highways.

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