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Agency.com's Viral Account Pitch Blitzes Ad Blogosphere

But Is the Strategy to Win Subway's Work Foolish or Brilliant?

By Published on .

NEW YORK (AdAge.com) -- In one of the more unusual ad account pitches we've seen, Agency.com has set the ad blogosphere atwitter with a viral video documenting its own team's effort to compete for Subway's ad work. The video was then put on YouTube to generate the buzz that alerted Subway executives that it existed. It hardly gets more bodacious than that. Watch the video and vote in our poll about it.
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