Airwalk eyes 5

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Airwalk International, Boalsburg, Pa., narrowed its agency search to Barnhart/CMI, Denver; Bozell, Seattle; Bull-dog Drummond, San Diego; Modernista, Boston; and Odiorne Wilde Narraway & Partners, San Francisco. Marketing budget for the casual shoe and skateboarding equipment company is in the $9 million range, with advertising expected to be about $3 million. Airwalk split with Lambesis, San Diego, about a year ago. Select Resources International, West Hollywood, Calif., is the consultant.

Copyright January 2000, Crain Communications Inc.

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