Alamo Rent A Car upgraded its 2-year-old Web site (www.goalamo.com) in the wake of new deals with AT&T Corp. and USA Today. The AT&T deal lets visitors click on an icon on Alamo's site to reach an Alamo agent by phone. Coming soon: The agent will be able to send messages about Alamo services to the Web browser's screen. Alamo also joined USA Today
's Travel Marketplace
, an online travel service. The newspaper's travel site is linked to Alamo and other travel vendors. Alamo's in-house staff worked with New River Technologies, the Fort Lauderdale, Fla., company that designed Alamo's original site.
Copyright June 1997, Crain Communications Inc.