×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

America Online, 1-800-Flowers.com extend marketing alliance

Published on .

America Online and 1-800-Flowers.com have extended and expanded a four-year, $37 million agreement under which the gift and floral marketer will become the exclusive marketer of fresh-cut flowers across key AOL brands, including AOL, Netscape Netcenter, CompuServe, Digital City and ICQ. Gardening products also will be included in the merchandise mix offered during at least part of the agreement term.

Copyright September 1999, Crain Communications Inc.

In this article:
Most Popular