×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

America Online, Time Warner jointly promote Goodwill Games

Published on .

team up for an online promotional campaign of Time Warner's inaugural Winter Goodwill Games, beginning Feb. 16. The campaign, to run the duration of the games, will be integrated and promoted across the AOL brands, including AOL, AOL.com, CompuServe, ICQ, Netscape Netcenter, and AOL's Digital City, including links to goodwillgames.com. AOL will post signage at the four game venues, included in local and regional print ads, and will participate in a Chevy Truck's "Watch & Win" promotion.

Copyright February 2000, Crain Communications Inc.

Most Popular
In this article: