×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Anti-virus software campaign to the Web

Published on .

Dr. Solomon's Anti-Virus Software will be marketed to Internet users with an online direct marketing campaign launched by ORB Digital Direct. The syndicated sales program for the new consumer version of the software, priced at $49.95, launches with four rotating ad banners on 15 million page views on more than 100 sites, including those on DoubleClick Direct, Petry Interactive, ADSmart, Rocket Mail and Planet Direct.

Copyright August 1997, Crain Communications Inc.

In this article:
Most Popular