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AOL TIME WARNER, SWATCH IN PROMOTIONAL DEAL

Published on .

(April 26, 2001) -- AOL Time Warner, New York, has formed a promotional deal with The Swatch Group, the company announced today. Under the deal, AOL Time Warner will create programs and promotional products for Swatch's 18 global brands across the company's online, print and television platforms. In addition, Swatch will promote AOL Time Warner entertainment content with its Internet-enabled watches, allowing for such features as storing AOL Web site addresses and screen names. -- Adrienne Mand

Copyright April 2001, Crain Communications Inc.

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