Apple continues to recruit in china despite global lay-offs

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BEIJING -- Poor performance in other parts of the world will not alter Apple Computer International's strategy in China where the U.S. company is experiencing robust sales, says General Manager Vincent Tai.

Tai is responsible for Chinese mainland and Hong Kong operations. "Apple's business in China is very encouraging," he is reported to have told Business Weekly. Sales growth in China was well above that of the Asian-Pacific region, where it was 15%, he said.

The Chinese mainland, Hong Kong, Taiwan and Singapore were the most profitable areas for Apple, he added, which is why it isn't including them in its global job slashing program and will, in fact, continue to recruit staff in China.

In mid-March, Chairman and CEO Gilbert Amelio announced that the company would cut 4,100 jobs worldwide. Of them, 2,700 were permanent staff and 1,400 were temporary staff. Half the layoffs will be in the U.S. In the Asian-Pacific region, there will be 20 job cuts in Australia.

Copyright April 1997, Crain Communications Inc.

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