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ATTENTION, J&B SHOPPERS

Published on .

Tippling twentysomethings are the target in United Distillers & Vintners' new print and outdoor campaign for J&B Scotch whisky from J. Walter Thompson USA, New York. The ads were inspired by signs that advertise weekly specials in a Madison, Wis., liquor store. JWT's Michael Hart, copywriter and art director, saw the liquor store signs while in Madison on business. The store
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