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ATTITUDES

Published on .

ADVERTISING'S NEW BEACHHEAD: Beach'n Billboard founder Patrick Dori made an impression in Seaside Heights, N.J., this month when 5,500 images of Bestfoods' Skippy peanut butter and anti-litter slogans were temporarily pressed into the sand. Beach'n Billboard (AA, April 6) hit the beach the same day it received patent approval for the process.
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