Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


Published on .

TIMELY TRADITIONS: Patek Philippe portrays its Swiss timepieces as heirlooms, to be passed on from one generation to another, in a new global campaign created by Leagas Delaney, London and San Francisco. The ads focus on several ge nerations of a family.

PENGUINS' PAL: National Geographic is running its first broadcast branding campaign. The Martin Agency, Richmond, Va., created it with an assist from Two Headed Monster, Hollywood, Calif., and director David Hwang.

Most Popular
In this article: