Audit Central ready for prime time

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Audit Central, a Web site jointly run by the Audit Bureau of Circulation Interactive (ABCi), BPA Interactive and Engage's I-Pro, is expected to go live Oct. 6 as an independent site verifying Internet advertising activity (www.audit-central.com). ABCi, for one, hopes to place about half of its clients on the Web site when it launches.

Copyright October 2000, Crain Communications Inc.

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