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Australian doctors demand curbs on liquor ads

Published on .

SYDNEY--The powerful Australian Medical Association is urging the federal government to legislate so that all alcoholic beverage advertising carries a warning of what the AMA says is safe daily consumption--up to four drinks for men, two for women and none for pregnant women. It also wants containers of alcoholic beverages to carry health warnings similar to those for tobacco, as part of a national campaign to combat alcohol abuse.

"We're not an organization of wowsers [puritans] and we don't advocate abstinence," said AMA Federal President Keith Woollard. "But industry and government have a moral obligation to minimise the devastating effects of alcohol abuse in Australia."

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