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Autobytel.com shifts to Grey

Published on .

Autobytel.com, Irvine, Calif., awarded its $20 million national account to Grey Advertising, New York, today without a review. The online auto-buying service knew the agency from project work done by its Grey Interactive unit. Incumbent RBI Communications, Hollywood, Calif., will continue to handle corporate communications.

Copyright November 1998, Crain Communications Inc.

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