THE BEST AWARDS: NEWSPAPER: ELEMENTARY LESSON STRIKING IN PRINT: AD COUNCIL EFFORT MAKES FATHERHOOD MORE COMPLICATED
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Advertising Council: "1-800 Dads" ( Campbell-Ewald). What it takes to be a father is rather elementary, as depicted on the left hand side of this page ad-a sperm. On the right is a long list of "what it takes to be a dad. " The ad