THE BEST AWARDS: YELLOW PAGES: LAYOUT, BRIGHT COPY STRUT FOR EMERALD CUT: AERIAL FLIES HIGH AS B&W WINNER

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Color: Emerald Cut Salon & Day Spa: (Studio A Advertising, Mish-awaka, Ind.) This page ad presents an elegant appearance-the right atmosphere for the client. Pleasing layout avoids a cluttered look despite the use of four inset photographs and body copy to highlight services.

Black & white: Aerial Communications: Ketchum Directory Advertising, Chicago. Body copy is bright but fact-filled. Layout, with white space and smiling faces, is airy and appealing. A nice combination to help Aerial's Yellow Pages ad stand out in the crowded personal communications field.

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