Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Babson holds direct review

Published on .

Financial advisors Babson United Cos., Wellesley, Mass., is reviewing agencies for its estimated $1.5 million direct marketing account. Competing for the account are Barry Blau & Partners, Fairfield, Conn.; Berenson Isham & Partners and Pamet River Partners, both Boston; Clarion Marketing & Communications, Greenwich, Conn.; Evergreen Marketing, Middlebury, Vt.; and Harte Hanks Direct, New York. There is no previous agency.

Copyright January 1997, Crain Communications Inc.

Most Popular
In this article: