Babycenter nears end of 2 account reviews

Published on .

Most Popular
Babycenter, a Web site for new and expectant parents, is nearing the end of its seven-agency review for both its online and traditional accounts. A decision is expected this week. US Web, Santa Clara, Calif., currently handles online and is involved in the review. Spending was undisclosed.

Copyright November 1998, Crain Communications Inc.

In this article: