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Bacardi joins online mix

Published on .

Bacardi Corp. has launched Club Bacardi, a Web site designed to promote cocktail culture. Utilizing a nightclub motif, the site includes more than 300 pages of content, including Shockwave-enhanced graphics and interactive casino games. Visitors also find cigar tips, drink recipes and an E-mail "barmaster" who will answer bartending questions. The site links to hundreds of related Web sites on music, fashion, cigars, art, sports and games.

Copyright November 1996, Crain Communications Inc.

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