×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BARE DOWN UNDER:

Published on .

There are no kangaroos but plenty of local flavor in humorous spots breaking today for the Australian Tourist Commission. The ads, titled "Meet the Locals," introduce Americans to various Australians, including nude sunbathers. D'Arcy Masius Benton & Bowles, Los Angeles, created the $8.5 million campaign. Copywriters: Jeff Weekley (DMB&B, L.A.), Allan Morris (DMB&B Pure Creative,
In this article:
Most Popular