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Barq's promo goes 3-D

Published on .

Coca-Cola USA revealed plans for its seven-week "Barq's bites the Rock 3-D" promotion, tied in with the May 18 3-D season finale of NBC's "Third Rock From the Sun." Through the offer, Barq's will give away 15 million 3-D glasses and give away three vintage Rambler automobiles as well as 3-D-themed wristwatches, light-up frisbees and T-shirts.

Copyright April 1997, Crain Communications Inc.

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