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BBDO withdraws from DoubleClick review

Published on .

BBDO Worldwide, New York, a division of Omnicom Group, withdrew from the review for DoubleClick's $20 million to $25 million account. Remaining contenders are J. Walter Thompson, New York, a division of WPP Group, and Grey Worldwide, New York, part of Grey Global Group. A final decision is expected next week. Pile & Co., Boston, is the consultant. Digital Pulp, New York, previously held the account but declined to participate in the review.

Copyright February 2001, Crain Communications Inc.

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