UDV, London, the spirits unit of U.K.-based Diageo, assigned a global ad campaign for Johnnie Walker whisky to Bartle Bogle Hegarty
, London. Spending was not disclosed. Johnnie Walker agency Leo Burnett
Co. will continue to handle the whisky brand's local creative work. Burnett owns a 49% stake in BBH
. The assignment follows the recent consolidation of UDV's international advertising business into two global networks, Burnett and WPP Group's J. Walter Thompson Co.
Copyright June 1999, Crain Communications Inc.