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BDDP studies bids by WPP and Grey

Published on .

A supervisory board of BDDP Group, Paris, investors continued to mull bids for the French holding company over the weekend with one executive close to the talks claiming the board had narrowed consideration to WPP Group and Grey Advertising, in that order. But, executives close to Wells Rich Greene BDDP executives maintained they are confident of their shop's chances to buy out its parent. Over the weekend, agency executives huddled with GGT Group, which worked with WRG and BDDP management to submit a bid.

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