×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Beck's beer hunts U.S. agency

Published on .

Brauerei Beck & Co, maker of Beck's beer, is looking for a U.S. agency to handle its $8 million to $10 million creative and media account, its first advertising created specifically for the U.S. Griffin Bacal, New York, an affiliate of DDB Needham Worldwide, previously handled media buying, planning and U.S. creative adaptation of ads produced in Germany. DDB Needham handles Anheuser-Busch business globally.

Copyright February 1997, Crain Communications Inc.

In this article:
Most Popular