High-speed online service Road Runner
inked a one-year marketing deal with online sweepstakes promotion company Webstakes.com. Under the agreement, Webstakes will develop six private-label promotions for Road Runner that are aimed at its 500,000 subscribers. The first promotion, bowing Nov. 1, will highlight Road Runner's movie guide. Road Runner is a joint venture of Advance Newhouse Communications, Compaq Computer Corp., MediaOne Group, Microsoft Corp. and Time Warner.
Copyright September 1999, Crain Communications Inc.