Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BellSouth taps MCI ad exec

Published on .

BellSouth Corp. Wednesday named William Pate its VP-advertising, a new position for the Atlanta-based communications company. Mr. Pate was formerly director of advertising at MCI Communications Corp. for four years. MCI has not yet named a replacement for Mr. Pate. Don Reichardt, who had been handling both Olympic sponsorships and corporate advertising, has been named executive director of Olympic programs for BellSouth.

Most Popular
In this article: