Casual-dining chain Bennigan's is considering some 10 agencies, most located in Texas, for its account. Incumbent Doner
, Southfield, Mich., and Cleveland, is not participating, but will retain media buying through 2000, a Bennigan's spokesman said. Finalists will be announced in the next few weeks. A decision is expected in the first quarter of 2000. The chain is also shopping for a promotion agency. Both reviews are being handled in-house. Through August of this year, the chain spent $4.6 million.
Copyright December 1999, Crain Communications Inc.