BIG BREAKUPS BATES AND SAATCHI & SAATCHI'S OUSTER FROM THE MARS ACCOUNT DWARF OTHER RECENT AGENCY LOSSES.

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Feb. 1995 Mars Inc. Bates/Saatchi $400

Nov. 1994 Budweiser D'Arcy Masius Benton & Bowles $110

March 1994 Burger King DMB&B $180

July 1993 Subaru Wieden & Kennedy $100

Feb. 1992 Mercedes-Benz McCaffrey & McCall $130

Source: Advertising Age

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