CBS' "Big Brother
" proved a hit on TV and the Web--except that its Web site struggled with its traffic following the TV show's July 5 debut. The site was able to download fully for a user only 20% of the time, according to a report by Exodus Communications Performance Optimization, an arm of Web hosting company Exodus that tracks Web site performance. By contrast, CBS' "Survivor" site could download fully 95% of the time. One possible reason: "Big Brother" not only had to deal with heavy first-day traffic, but the site also is graphics intensive and comparatively large--156,000 bytes, more than twice that of the average Web site monitored in the Exodus performance index.
Copyright July 2000, Crain Communications Inc.