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Big Yellow taps Digital Interactive

Published on .

Digital Interactive, a New York-based Web developer, has been named by Nynex Information Resources as one of the creative agencies to provide Web design and linking services for Big Yellow, a major online shopping directory with 16 million names and 4,000 advertisers. Digital Interactive will supply Web designers and Big Yellow will supply online technology and marketing power to advertisers and companies wishing to link a site to Big Yellow. Prices will range from $111 a year for a hotlink, to $800 a month for a banner ad.

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