×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Blockbuster, Philips in DVD push

Published on .

Blockbuster Entertainment Group, Dallas, said it will feature Philips Consumer Electronics' DVD (digital video disc) video players at rental kiosks to be placed in more than 500 of its 6,000 Blockbuster Video stores under a marketing agreement. Blockbus-ter will also feature about 350 DVD titles for rent and 150 for sale and provide a "comprehensive marketing program."

Copyright September 1998, Crain Communications Inc.

In this article:
Most Popular