Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Bloomberg magazine returns

Published on .

Bloomberg Personal, a personal finance title that was a Sunday newspaper insert until it suspended publication last February, is making a comeback as a stand-alone magazine. It will hit newsstands Oct. 8 with a 100,000 rate base. The every-other monthly carries 100 ad pages in its first relaunched issue, including ads from American Express, BMW, MCI and Fidelity Investments. Subscribers also receive access to a Web site that includes individual portfolio tracking and company and financial news. A bonus circulation of 62,000 will go to financial professionals who subscribe to the data terminal service of Bloomberg Financial Markets..

Most Popular
In this article: