Online designer-fashion retailer Bluefly, New York, inked a deal with MSN.com to become a merchant in the Clothes & Accessories Department of MSN Shopping. Under the deal, Bluefly's link and banner ads will appear in that department. Bluefly also will be able to participate in monthly gift guides and have its name included in selected areas of the department and main shopping page. Financial terms of the deal were not disclosed.
Copyright May 1999, Crain Communications Inc.