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Bob Garfield Blogs His New 'Listenomics' Project

The Book Will Be Written Online With Your Help

Published on .

A year ago, I wrote a long piece called "Listenomics" (registration required), about how open-source principles are already changing the economy and the society, and how the world of marketing is therefore being turned upside down. It was a sort of manifesto on consumer control, and it generated an enormous response. Well, now comes "Listenomics: the Book," which I'll be writing right here, in this space, over the next 18 months. With your help, I hope.
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