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Bolt.com debuts first TV ads

Published on .

Teen Internet site Bolt.com, New York, today kicks off its first-ever network TV effort. The advertising from Bartle Bogle Hegarty features more than 20 spots that were created by young adults. The theme is "Don't hold back." The TV campaign will air through the fall, and will be supplemented with online marketing.

Copyright August 2000, Crain Communications Inc.

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