Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Borden consolidates creative

Published on .

Borden Foods Corp., Columbus, Ohio, consolidated its estimated $15 million to $20 million Borden Foods creative account at Campbell Mithun Esty, Minneapolis. Bozell Worldwide, New York, lost Classico pasta sauces. Grey Advertising, which had Borden's soups and bouillons, resigned midreview in October. CME previously handled Borden's U.S. pasta business.

Copyright December 1998, Crain Communications Inc.

Most Popular
In this article: