×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Borders.com slashes best sellers' prices

Published on .

Ann Arbor, Mich.-based Borders Online, the e-commerce division of book, music and video retailer Borders Group, is now offering a 50% discount on New York Times best sellers, both hardcover and paperback. It also will continue to offer up to 40% off other titles.

Copyright May 1999, Crain Communications Inc.

Most Popular
In this article: