Boston.com enjoys growth spurt

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Boston.com, a service of Boston Globe's electronic publishing division, in January recorded its most highly trafficked month ever, serving more than 11 million pages to more than 500,000 unique visitors. The site attributes its increase in traffic in part to the New England Patriots appearance in the Super Bowl. This spring, Boston.com plans a redesign that will feature new content areas, strategic alliances and the implementation of NetGravity's AdServer.

Copyright February 1997, Crain Communications Inc.

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